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Meredith Day, MD3DA.com
Chooses Kino Flo
® Lighting 2/10/10
Jacob, Day, Frieder
R-L Tom Jacob, Sales, Kino Flo, Meredith Day, Founder, MD3DA,
Frieder Hochheim, Founder, Kino Flo


3d Pioneer, Inventor and Photographer Meredith Day has chosen to light her sets with Kino Flo® Lighting.

"Kino Flo®" gives me my signature look without having to have a large crew," states Meredith Day. "I can quickly dial in, repositioning the lightweight lights with a minimum of effort. The low wattage, cool lamps allow me to shoot on sets that would othewise be too hot for the talent. Less generators mean I can afford more lights.

Production shot - Mindi Abair 3d Shoot
Production shot - Mindi Abair 3d Shoot -
"This was a very challenging shoot. I wanted to feature the grain of the natural wood. Kino Flo® allowed me to have twice the illumintion without increasing the room temperature or blowing the regular house fuses."
Meredith Day 

To quote Frieder Hochheim, Kino Flo's visionary founder director, "You can never have too many lights!"

"More important," says Day, "the Kino Flo® personell really want my shot to look awsome. They are available to help translate my vision in their technology.

"It is a pleasure working with a company that is as passionate about my look as I am."

Mindi Abair 3d Shot
Final 3d shot - Mindi Abair 3d Shoot -
"I was so pleased to get all the texture of the wood so beautifully illuminated. The art is to not have the shot look Lit. Though the talent was really well illuminated, she never was uncomfortable. Saved us time in powder downs as well." Meredith Day

Abair Shoot Crew
Mindi Abair 3d Shoot - Crew Shot
From Right To Left:
Front Row, Frieder Hochheim (Kino Flo), Mindi Abair, Meredith Day, Ed McClure. Top Row, Daniel Martins-Mende, David Martins Mende, Brian Ferguson
Kino Flo Lighting
7/31/10
FILM REVIEW

“Get Low"
By Meredith Day

Get Low

Tears and Applause, a Summer Suspense Movie to Remember!

Based on a real life mystery, “Get Low” entangles you from the first moments on screen. It entwines you in the plot enigma, the lush cinematography and the consummate performances of Robert Duvall, Bill Murray, Sissy Spacek, Bill Cobbs, Gerald McRaney and Lucas Black.

The mystery builds artfully with great precision as the story unfolds across a lovely midwestern landscape. The suspense prompted this viewer to creep farther and farther forward in the chair. The scenic design is so accurate and well drawn that the viewer feels he can reach out and touch the trees, feel the air and the flames on his face.

Duvall’s fictional portrayal of real life recluse Felix “Bush” Breazeale is breathtaking. His control of Bush’s subtle physical anomalies are a work of art. Murray’s surprisingly introspective depiction of conman mortician Frank Quinn is perfection. He clearly telegraphs his silent thoughts by masterful nuances of expression. In contrast, the outward projection of Mattie Darrow by Sissy Spacek is a great counterpoint as her perspective morphs throughout the film due to the devastating reveals.


Bill Cobbs character is so well depicted one is regretful he is a fictional character drawn so wonderfully onscreen. One wishes he lived next door. Gerald McRaney, so well known himself, is so enveloped by the Rev. Gus Horton’s persona it takes a minute to realize who it is under there. Lucas Black brings luscious youth at it’s finest to the screen as the innocent bystander forced into the fray.

The applause through the tears in the theater at the end credits is a testament to this wonderful film. A must see for anyone who wants to imbed an incredible story beautifully told in one’s long term memory bank.

“Get Low” will surely remain a diamond in the filmography of Zanuck Independent Films, K5 International, David Grundlach Productions, L.A.R.A. Enterprises, TVN and Butcher’s Run Films.

Review Usage allowed:

Unlimited press and Television

Meredith Day
Rep: Brian Ferguson
323.645.6910
brian@md3da.com
www.md3da.com
4/19/10
FILM REVIEW

“How to Train Your Dragon"
By Meredith Day
How To Train Your Dragon

The 3d in Disney's "How To Train Your Dragon" is truly a work of 3d entertainment fine art.

The story is wonderful for children of all ages. The characters are comprehensively crafted, both physically and emotionally. Humorous and charismatic.

But the real Coup De Gras is the 3d animation. Not too big, not too small, just perfect.

Deep and clear as a spring mountain pond. One must remember that there is no need to blur out the background in a 3d film. The viewer's eye takes care of that. One moment the eye is focused on the foreground, the next on the background. Purposefully blurring objects in 3d can cause the viewer vertigo.

Too few art directors are aware of that dimensional rule.

The dialects of the characters, though Vikings, are interestingly Scottish/Irish. A departure for sure but yet pleasant, fun.

The particle generation of the facial hair and cloth, skin etc, is as fine as I've seen.

My hat is off to Phil, "Captain 3d" McNally and his merry band of dimensional digital graphic rabble rousers. This movie is a must see for all ages. "Captain", you are truly a digital rock star!

Also appreciated was the fact that the credits were not 3d against black!!!!!!

Though immensely deep, I do not believe this finely crafted 3d film will cause headaches or nausea it is so well done.

Go and savor!

Meredith Day
3d World Report
www.3dWorldReport.com
mday3da@gmail.com
2/05/010
FILM REVIEW

“Alice In Wonderland"
By Meredith Day
Alice In Wonderland
Click to Download PDF of Review


Like good Shakespeare, “Alice In Wonderland” entertains on all
levels.

Tim Burton has truly outdone himself with AIW. Not only is all Burton’s
poignant, traditional de rigueur present in this cacophony of dimensional
eye candy, he has added additional elements to his well-known brand,
cranking up his brightly dark humorous sparkle.

This viewer found herself regretting not having more time to savor the
wonderful character generation and development of each unique persona.
Each one such a finely drawn work of art that one wished the film would
pause to allow the viewer to fully inspect the unique element
craftsmanship.

Like a fairy tale, true to the original, with left and right hand turns,
Burton’s scary is truly scary. Wading through moistly adhesive
decapitated heads, the occasional eye gouged out.

Alice and the White
Queen are wonderfully bent Snow White-ian heroines on a dark sublandscape.

One has to love to hate Helena Bonham Carter’s Red Queen. So perfect in
her imperfectness. So expressive with a mere hiked eyebrow.

It was also
hard to tear away from Tweedledum and Tweedledee, the texture of their
skin so flawless. For some reason the Bandersnatch brought to mind the
“Emo” in Jim Carrey’s excellent, Grinch in this viewer’s mind.

Johnny Depp’s Mad Hatter transcends all previous Depp roles. It leaves one
wondering how someone of his insanely evolved level of craft has been so
underappreciated by the Academy over the years. Is he able to be so
consummate at leaving himself in the dressing-room because, frankly my
dear, he doesn’t give a damn?

While most actors are worried about their good angles and cellulite, Depp
is able to, with complete abandon, deliver an earth shaking performance
that can only be categorized as a finely conducted musical symphony of
character development. As with the team of Depp and Burton, which
came first the chicken or the egg? Or is it just the sum of the parts…….
Etc.

The saturated colors of AIW enhanced the dimensional art. So well filmed
that you could reach out and touch the forehead of the Red Queen.
Caress the fur coat of the White Rabbit hair by hair. Particle generation
par excellence.

Granted, there were some hitches in the 3d, Small flying characters
moving too fast to be fully appreciated. Dimensional main titles and
credits floated on black (why bother). Foreground objects not really in the
dimensional pocket.

That being said, there is so much to see in this extraordinary film that it
begs for multiple viewings.

We must appreciate that we are looking at a new evolution of a closely
held, secretive, old art form. Burton is breaking new ground where old
school 3d mavens didn’t even dream of going. There is no good
operations manual on 3d. It is dial in as we go. Earn while you learn.

The Zanuck Company, historic Hollywood royalty, is once again at the
forefront, leading the pack. They are helping to lay the breadcrumbs from
2d into the brave new 3d universe for all else to follow. They make
stunning choice of association after stunning choice. Both in content and
talent, on both sides of the camera.

If the mesmerizing trailers of “Clash Of The Titans” are any indication,
their next event looks to be groundbreaking entertainment as well.

Meredith Day
3d World Report
www.3dWorldReport.com
mday3da@gmail.com

12/19/09
FILM REVIEW

“Avatar” and “Christmas Carol”
Sets New Dimensional Bar.
Avatar
The feature film 3d hard technology In Avatar is undeniably a stunning step toward the true
evolution of 2d films to 3d films as industry standard.
The storyline has heart that brings to mind a mating of “Forrest Gump” and the original
“Raiders of the Lost Ark.
The special effects, lighting, scenic design, makeup and critter design in “Avatar” will be
honored for generations similar to the art direction of “How Green Was My Valley” in 1942.
Undeniably brilliant, Avatar’s dimensional art direction was not up to the quality of
"Christmas Carol". The dimension is landlocked for the majority of the film from the screen
backwards. Avatar has minimal forward dimensional projection which was dissappointing.
Simple changes in the direction and camera moves would have "freed" the forward
positioning, bringing it lushly forward into the theater. Just a matter of simple camera angle
and move choices. Make decision A and the dimension is locked behind the screen. Make
decision B and the dimensional movements through the fronds etc. would have escalated
their forward positioning.
“Christmas Carol”, by Robert Zemeckis, exhibited a much more evolved understanding of
the basic rules of Dimensional placement and set design. It was a much more dynamic
dimensional presentation. The Zemeckis team really pushed the forward dimension in an
astute and playful ways. That made the Dimensional Art Direction absolutely
groundbreaking. “Christmas Carol” has really set a high dimensional bar for all to aspire to.
I came away from Avatar with an awareness that despite the light years the technology has
come in 3d films in just the last few years, we are sorely lacking directors, directors of
photography, and art directors who truly understand the core rules of the medium. These
rules are completely different and sometimes backward from 2d.
Most of the “Geezer Club” from the 50s who did have the knowledge, kept is close to chest
and have passed away taking it with them. They did not share the wealth.
The good news is that even with minimal forward dimension, Avatar is absolutely,
stunningly, ground breaking film eye candy with a superb storyline.
Both Avatar and Christmas Carol show the movement toward dimensional filmography as
fine art.
Thank you Robert Zemeckis and John Cameron!
By Meredith Day
Meredith Day Dimensional Animation
www.md3da.com Contact: mday3da@gmail.com
Avatar+Christmas+Carol+Review+12-18-09.doc 2 of 2
ABOUT MEREDITH DAY
Meredith Day is the grandaughter of Hall of Fame Art Director Richard Day (Streetcar Named Desire, How
Green Was My Valley, On the Waterfront). One of the few entertainment managers who has never been
sued by an artist, Meredith Day is also a pioneer in the field of 3d animation.
Day is referenced for her 3d camera designs in the 1980s in NY Times Bestseller “Mothers Of Invention”
and subsequent “Patently Female”, both authored by Ethlie Ann Vare.
Day was honored by Kodak at PMA in the early 1990s for her groundbreaking 3d Animated “Tresur
Perfume” point of purchase lightbox image.
Holding three patents on 3d animation cameras, Day’s images were commonly displayed in Tower Records
on the Sunset Strip in the late 80s. These remarkably deep, clear animated images included large backlit
promos for Jethro Tull, Chrissy Steele, Follow For Now and Animal Bag.
Day worked from 1970 to 1985 as an art director and set designer for such photographic and film
luminaries as Stan Freeberg, Dan Wolfe, Jim Wood, Marty Evans, George De Gennaro and Reid Miles.
Day studied 3d Art Direction with Maestro Harvey Prever, a close family friend. Between 1985 and 1987
Day perfected and subsequently patented 3 versions of her 3d animation still cameras.
Day was considered the pioneer, in the 80s, of back lit images in record stores around Southern California.
Providing the record companies such as Sony, Capitol and Interscope with visually accurate, clear, color
true, store displays. Day’s lightboxes replaced the hand painted large store displays which were not
typically good representations of the album or 1 sheet art.
Day has been a film and TV prototype consultant for Luminaries such as Stan Freeberg.
Contact: mday3da@gmail.com